Marketing Manager

Penny Thorn is a Marketing Manager at Inspera, bringing over 17 years of expertise in the education technology sector. Her edtech career began at pioneering startup 'oMbiel', which launched the student app campusM, followed by five years at Blackboard, where she progressed to Head of EMEA Marketing. In 2016, Penny founded Abstract Marketing, a marketing consultancy supporting edtech organisations in refining their messaging, expanding their reach, and navigating complex international markets. She has worked across areas including teaching and learning, student mobility and employability, recruitment and admissions, international partnerships, and student mental health.

With a background in marketing and visual arts, Penny brings a creative, audience-centred approach to her work. She is known for turning ideas and use cases into clear, engaging stories, helping audiences understand how others are using technology to shape the future of education.